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/ENTERPRISE/newswire -- COMO, CO, ITALY -- SATURDAY, 19 JULY 2025, 21:34 UTC+1

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Golden Seasons Brick Wins Silver A' Design Award for Innovative Portable Tea Ritual Packaging

CHINA -- /ENTERPRISE/newswire -- Aug 21, 2024

Menghao Zeng's Golden Seasons Brick, a travel-friendly tea kit inspired by Eastern heritage and designed in Shenzhen, has been honored with the Silver A' Packaging Design Award 2025 for its unique blend of cultural storytelling, sustainable materials, and modern mobility, redefining the ritual of tea drinking for today's fast-paced lifestyles.

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Golden Seasons Brick: A Modern Reinterpretation of Traditional Tea Rituals for the Mobile Generation

Golden Seasons Brick, conceived by designer Menghao Zeng and developed with Yin Peng, has been recognized with the prestigious Silver A' Packaging Design Award 2025. This innovative tea kit transforms the ancient ritual of tea drinking into a portable, contemporary experience, seamlessly integrating the rich heritage of Yunnan Pu-erh tea and imperial Chinese aesthetics into a compact, travel-ready format. Designed in Shenzhen and brought to market in January 2025, the project addresses the desire for moments of calm and cultural connection amid the demands of urban life and frequent travel.

The Golden Seasons Brick stands out for its symbolic and functional design. Each 4g tea brick, phonetically echoing "Four Seasons" in Chinese, is gold-foil wrapped and presented in a dual-layer, refillable box featuring debossed imperial seals and specialty papers. The packaging's tactile elements-mountain veins, tea leaves, and fingerprint textures-invite users to engage in a ceremonial unboxing, reminiscent of unrolling ancient scrolls. The 18-brick, 9x2 configuration not only ensures portability and protection but also reflects Eastern philosophies of cyclical renewal and unity.

Beyond its visual and tactile appeal, the Golden Seasons Brick is engineered for sustainability and convenience. The modular system uses FSC-certified materials and refillable trays, reducing waste and promoting circularity. The anti-shock design ensures the integrity of each tea brick during travel, while the 20-second brewing ritual balances efficiency with a sense of luxury. By reinterpreting Qing dynasty imperial seals into minimalist icons and embedding cultural narratives into every detail, Golden Seasons Brick redefines the Guochao (China's cultural renaissance) tea experience for a new generation of tea enthusiasts.

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Menghao Zeng PRHow English/ENG Agency  Packaging
Last Updated: 2025-07-15 17:32:12

Golden Seasons Brick: A Modern Reinterpretation of Traditional Tea Rituals for the Mobile Generation
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Contact Information:
  • Roberto Colombo
  • +390314972900
  • press@adesignaward.com
  • +390314491953
  • A' Design Awards, Via Leone Leoni 32, 22100, Como / Italy
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