FOR IMMEDIATE RELEASE

Ruis Vargas wins Iron at the prestigious A' Graphics, Illustration and Visual Communication Design Award with LendMe Brand Identity.

Ruis Vargas's groundbreaking Graphic sets new standards for innovation and excellence, earning prestigious Iron A' Design Award recognition in the A' Graphics, Illustration and Visual Communication Design Competition.

In a significant acknowledgment of design excellence and innovation, it has been officially announced that “LendMe Brand Identity” by Ruis Vargas has been distinguished with the iron award status at the prestigious A' Design Awards for the year 2021, in the highly competitive graphics, illustration and visual communication design category.

This distinction honors the remarkable design quality and innovative approach embodied in the creation. The Iron A' Design Award not only underscores the exceptional design and conceptual prowess of the LendMe Brand Identity but also emphasizes the influential role of Laika in elevating standards within the graphic domain.

The visionary behind “LendMe Brand Identity” Ruis Vargas, has been acknowledged for their dedication to pushing the boundaries of design. A deeper look into their portfolio and philosophy can be found at their designer.org profile, showcasing a commitment to excellence and innovation.

To explore “LendMe Brand Identity” and its groundbreaking design features further, interested parties are invited to visit the design|newsroom where high resolution images, multimedia content, interviews and translations are available for the award-winning graphic.

About LendMe Brand Identity

LendMe is a fintech specialized in home equity and financial technology services, attending both consumers and companies. The brand icon is the representation of the binary information and the brand identity is based on two secondary colours, which are combined with the main colour according to the context of the message and its audience, being blue for B2C and orange for B2B. The language design consists of pixel-shaped pictograms and wireframe curve patterns, allowing LendMe to modulate its behaviour from figurative to abstract, from human to technological.

About A' Design Awards

The A' Design Award & Competition, celebrated worldwide for honoring superior design, distinguishes itself through a rigorous evaluation process conducted by a panel of industry experts, journalists, and academics. The A' Design Award celebrates the diversity and innovation of designs across various categories. A' Graphics, Illustration and Visual Communication Design Award honors outstanding design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.

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