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Heijie He wins Platinum at the prestigious A' Packaging Design Award with Moutai Dream Red Wine Packaging.

Heijie He's groundbreaking Packaging sets new standards for innovation and excellence, earning prestigious Platinum A' Design Award recognition in the A' Packaging Design Competition.

In a significant acknowledgment of design excellence and innovation, it has been officially announced that “Moutai Dream Red Wine Packaging” by Heijie He has been distinguished with the platinum award status at the prestigious A' Design Awards for the year 2025, in the highly competitive packaging design category.

This distinction honors the remarkable design quality and innovative approach embodied in the creation. The Platinum A' Design Award not only underscores the exceptional design and conceptual prowess of the Moutai Dream Red Wine Packaging but also emphasizes the influential role of Moutai Industrial Design Center in elevating standards within the packaging domain.

The visionary behind “Moutai Dream Red Wine Packaging” Heijie He, has been acknowledged for their dedication to pushing the boundaries of design. A deeper look into their portfolio and philosophy can be found at their designer.org profile, showcasing a commitment to excellence and innovation.

To explore “Moutai Dream Red Wine Packaging” and its groundbreaking design features further, interested parties are invited to visit the design|newsroom where high resolution images, multimedia content, interviews and translations are available for the award-winning packaging.

About Moutai Dream Red Wine Packaging

The design is a masterpiece of craftsmanship, distinctly different from other wines. It embodies a unique aesthetic concept and cultural symbols that Moutai presents. It process begins by addressing issues related to brand recognition, product understanding, price perception, channel communication, and user experience. Building on these foundations, the creative design aims to convey the cultural essence of Moutai, the uniqueness of Dream Red, and the exclusivity of the Moutai intellectual property. This approach highlights the product's innovative, fashionable and high end qualities.

About A' Design Awards

The A' Design Award & Competition, celebrated worldwide for honoring superior design, distinguishes itself through a rigorous evaluation process conducted by a panel of industry experts, journalists, and academics. The A' Design Award celebrates the diversity and innovation of designs across various categories. A' Packaging Design Award honors outstanding design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.

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