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Aokmag Nutritionals: Award-Winning Packaging Redefines Supplement Selection with Colorful Icons and Eco-Friendly Design

Hangzhou Juici Brand Design Co., Ltd has set a new benchmark in the dietary supplement industry with its Aokmag Nutritionals packaging, which recently earned the Bronze A' Packaging Design Award for 2025. Introduced to the Chinese market in October 2023, the packaging stands out with its use of flat, abstract icons and high-saturation color blocks, making it easier for consumers to quickly identify the specific benefits of each supplement. Each bottle features a distinct icon-such as a heart, liver, or eye-paired with vibrant backgrounds, offering a joyful and easily recognizable visual identity in a crowded marketplace.

The design's unique approach streamlines information conveyance by using simple graphics and bold lines, creating a clear hierarchy that guides consumers' attention from icons to product names and dosage details. This intuitive system not only enhances purchasing efficiency but also aligns with modern aesthetic trends, allowing shoppers to select the right product without wading through dense text. The ridged cap design further improves usability, ensuring easy access for all age groups, including older adults.

Sustainability is at the core of Aokmag Nutritionals' packaging. The dark bottles protect active ingredients from light degradation, while the labels are crafted from recycled paper using repulping and deinking processes, significantly reducing wood consumption and supporting eco-friendly practices. The thoughtful design reflects extensive research into consumer needs and addresses the challenge of making supplement selection straightforward and enjoyable. By breaking away from traditional, text-heavy packaging, Aokmag Nutritionals delivers both functional and emotional value, setting a new standard for the industry.

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