FOR IMMEDIATE RELEASE

PepsiCo Design and Innovation wins Iron at the prestigious A' Interior Space, Retail and Exhibition Design Award with Cheetos Cheesy Verse 2024 Immersive Experience.

PepsiCo Design and Innovation's groundbreaking Interior sets new standards for innovation and excellence, earning prestigious Iron A' Design Award recognition in the A' Interior Space and Exhibition Design Competition.

In a significant acknowledgment of design excellence and innovation, it has been officially announced that “Cheetos Cheesy Verse 2024 Immersive Experience” by PepsiCo Design and Innovation has been distinguished with the iron award status at the prestigious A' Design Awards for the year 2025, in the highly competitive interior space and exhibition design category.

This distinction honors the remarkable design quality and innovative approach embodied in the creation. The Iron A' Design Award not only underscores the exceptional design and conceptual prowess of the Cheetos Cheesy Verse 2024 Immersive Experience but also emphasizes the influential role of PepsiCo Design and Innovation in elevating standards within the interior domain.

The visionary behind “Cheetos Cheesy Verse 2024 Immersive Experience” PepsiCo Design and Innovation, has been acknowledged for their dedication to pushing the boundaries of design. A deeper look into their portfolio and philosophy can be found at their designer.org profile, showcasing a commitment to excellence and innovation.

To explore “Cheetos Cheesy Verse 2024 Immersive Experience” and its groundbreaking design features further, interested parties are invited to visit the design|newsroom where high resolution images, multimedia content, interviews and translations are available for the award-winning interior.

About Cheetos Cheesy Verse 2024 Immersive Experience

In July 2024, mischievous Chester Cheetah opened a portal to the different worlds of Cheetos. The fun, famous feline presented the third edition of the Cheetos Cheesy Verse, an immersive experience created in Mexico City. This year, the Cheetos Cheesy Verse was back and cheesier than ever. The immersive experience was bigger than previous years, Cheetos faithful was invited to explore the world of Cheetos

through 10 unique experiences.

About A' Design Awards

The A' Design Award & Competition, celebrated worldwide for honoring superior design, distinguishes itself through a rigorous evaluation process conducted by a panel of industry experts, journalists, and academics. The A' Design Award celebrates the diversity and innovation of designs across various categories. A' Interior Space, Retail and Exhibition Design Award honors outstanding design of residential interiors, restaurants, hotels, offices, galleries, retail stores, showrooms, exhibition spaces and more.

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