FOR IMMEDIATE RELEASE

Doji Tower: A Fusion of Classical and Contemporary Design

Mercurio Design Lab S.r.l. has unveiled the interiors of Doji Tower, a 16-storey mixed-use development spanning 18,204 sqm in Hanoi, Vietnam. The project, completed in 2019, features a fusion of classical and contemporary design, inspired by the shape of a diamond and commissioned by the Doji Gold and Gems Group, a jewelry powerhouse in Vietnam.

The interiors of Doji Tower reflect the luxurious lifestyle and design innovation the Doji brand is known for, featuring a new design language that fuses classical and contemporary elements, resulting in an art deco sensibility that brings forth a timeless creation. The blend of marbles, golden decors, Italian mosaic, and European crystals, alongside modern furniture, ornaments, and furnishings, creates a unique and innovative space that outlives evolving trends.

Doji Tower houses the corporate headquarters of the Doji Group, luxury retail spaces, and high-end offices, with a high-end restaurant at the topmost level, offering a seamless and integrated luxury experience from the outside to the inside.

Lead Designer Massimo Mercurio and Design Director Kimberly Liu, along with the design team at Mercurio Design Lab, have successfully overcome the challenge of developing a new style language that seamlessly integrates classical and contemporary design elements, creating a distinctive and timeless interior for Doji Tower.

Mercurio Design Lab S.r.l. is an award-winning Italian design studio that creates avant-garde concepts inspired by the vibrancy of Asia. The team, composed of passionate architects, engineers, designers, and artists, integrates art with technology in their design process, while respecting the functional, aesthetic, and social aspects of their work.

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