FOR IMMEDIATE RELEASE

Revolutionary Cosmetics Packaging

ABC Design Communication presents Serum, a groundbreaking cosmetics packaging design that redefines the visual representation of skincare products. Inspired by the rapid reconstructive abilities of the product on the human skin, the design draws from the iconic black and white checkered flag of the grand prix, symbolizing the product's swift and effective action in providing skin protection. The packaging's metallic texture, embossed pattern, and the FACE SERUM logo epitomize a unique and powerful skincare experience.

The Serum series comprises six different serums aimed at enhancing skin elasticity, reducing wrinkles, and moisturizing the skin, elevating the standard skincare routine. The innovative design, with its striking visual symbolism and unique properties, sets Frezyderm's Face Serum apart as a promotional kit exclusively for dermatologists, emphasizing the product's anti-wrinkle action and rapid efficacy.

Measuring at a width of 202.5mm, depth of 46.623mm, and height of 108.3mm, the Serum packaging stands as a testament to the fusion of artistry and functionality, delivering a one-of-a-kind skincare experience.

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