FOR IMMEDIATE RELEASE

Traces Of Zero: A Calendar Redefining Time

Shilushi Inc. introduces "Traces Of Zero," a captivating calendar design that transcends traditional timekeeping. Inspired by the interconnectedness of all living things, this innovative desk calendar invites users to view the world through a new lens, embracing the concept of zero as a starting point for a better future.

The calendar's unique properties include the ability for each card to function as a two-month calendar on both sides, showcasing intricate patterns through a hot stamping process on translucent PACHIKA paper. The design incorporates the earth's axis and marks the new moon and full moon, encouraging users to appreciate time from both micro and macro perspectives.

Utilizing PACHIKA paper's distinctive translucency, the calendar's inner patterns are revealed when natural or home lighting penetrates the zero-shaped frame, creating a sensory experience that combines solid white and organic patterns. This not only serves as a functional timekeeping tool but also doubles as an intriguing interior object, allowing for seasonal card replacements for continued enjoyment.

Originating in 2015, Shilushi Inc. has been gifting these inventive calendars to clients and business partners at the beginning of each year, embodying gratitude and the joy of creative design. The calendar's production presented technical challenges, with a meticulous hot stamping process requiring extensive testing and individual pattern pressing to achieve the desired quality.

Shilushi Inc.'s deep commitment to graphic design and branding has earned them the prestigious Golden A' Design Award in 2023, recognizing their exceptional creativity and impact on the world of art and stationery supplies. Through their dedication to bringing out the unique individuality of clients and offering innovative solutions for corporate identity and brand innovation, Shilushi Inc. continues to push the boundaries of visual communication.

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