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/ENTERPRISE/newswire -- COMO, CO, ITALY -- SUNDAY, 24 NOVEMBER 2024, 03:09 UTC+1

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Tsingtao Beer 120th Anniversary Packaging Design Unveiled

CHINA -- /ENTERPRISE/newswire -- Jul 11, 2021

Tsingtao Brewery Culture Media Co., Ltd. celebrates the 120th anniversary of Tsingtao Beer with a stunning packaging design inspired by Qingdao's cultural icons and regional elements.

FOR IMMEDIATE RELEASE

Tsingtao Beer 120th Anniversary Packaging Design

Tsingtao Brewery Culture Media Co., Ltd. has unveiled a breathtaking packaging design to commemorate the 120th anniversary of Tsingtao Beer. The design, inspired by the cultural icons of Tsingtao Beer and distinctive regional elements of Qingdao, is based on historical documents and local traditional architectures, serving as a postcard inviting users to Qingdao as an ideal destination.

The packaging, designed for the 120th anniversary, features a gift box based on the distinctive architectures of Qingdao and three vintage Pilsner beers. The illustration integrates landmark and brand culture, showcasing the fusion of brand and regional cultures.

The packaging is made using environmentally friendly specialty paper and production processes including UV printing, hot stamping, and embossing. The outer case unfolds to reveal the vintage Pilsner beers, inspired by the blossom of hops, establishing a close relationship with the product.

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Tsingtao Brewery Culture Media Co., Ltd. PRHow English/ENG Agency  Packaging
Last Updated: 2023-11-11 07:13:09
Tsingtao Beer 120th Anniversary Packaging Design
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Contact Information:
  • Roberto Colombo
  • +390314972900
  • press@adesignaward.com
  • +390314491953
  • A' Design Awards, Via Leone Leoni 32, 22100, Como / Italy
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